It’s been few weeks since the name change from NF Companion to Rewire Companion, but you guys never got the proper explanation as to why that happened. I was quite busy so I never got time to do a write up explaining the situation, but here it is now. I am also aware many of you want to know more about me, or “my story”, it’s been pending for months now but I’ll get around it soon.
So here it is, I’ll keep it short.
Originally, the name of the app was NoFap Companion, at that time (in 2015) the app was simply a counter with few little features, and no community. I wasn’t aware that the NoFap name is trademarked. So soon after I received a mail from the NoFap founder Alexander asking me to change the name since NoFap is trademarked and it might lead some people into thinking that it is the same brand and operated by the same entity, which it isn’t.
After some discussion we agreed that NF Companion would be fine, so the app’s name was changed.
Things remained constant for around 3 years, in those 3 years, the app grew quite a bit, new features were added constantly, blogs, social media accounts, forum were created. We had a community. And who else has a community? NoFap.
So I got another mail from the community manager of NoFap, asking me change the name from NF Companion to anything that doesn’t point to NoFap in any way. The reasoning was same, confusion between two brands and me utilising their name and brand to promote my app.
After much discussion, I had to change the name to Rewire Companion, suggested by @novoluar (awesome mod btw).